Infinity Auto Insurance Website
Role: Designer, Content Manager
Platform: Web
Client: Infinity Auto Insurance
Relationship: Employee
Description: with the in-house JAVA developers to rebuild the entire website from the ground up, focusing on a mobile-first approach, and a user centered design.
As a member of the marketing web design team, I created wireframes and site architecture maps, generated prototypes built in Adobe Fireworks for user-testing, worked with Miami and Los Angeles photographers for custom imagery, created digital assets, and attended daily scrums with the development team.
Our responsive design and content strategy enhanced every portion of the site, creating a better user experience and increased conversions.
Circa: 2013